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AGENAJEL CLEAR is a powder and can be used for cold processed formulations, and it is recommended to make re-dispersion of AGENAJEL CLEAR in oil or glycerine, if feasible. In water, intensive stirring is required to disperse the product without lumping.

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Applications of Natural Barley Starch

• Hair Care – because of fine powder, useful in dry shampoo and further aerosol hair care products. It provides a smooth and natural feel with good volume development.
• Skin Care – it offers a light scattering effect to that of young skin which results in a nude look that corrects freckles and dark spots. It instantly blurs appearance of wrinkles by softening edges through light diffusion.
• Color Cosmetics – it reduces tackiness and provides a soft feel while replacing synthetic ingredients like Nylon-23 or PMMA.

Particle Size ~ 16𝜇m average (laser diffraction). Free flowing fine powder.

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AGENAMALT 20.222 is a spray-dried saccharification product. The fine, white powder is a free-flowing, slightly hygroscopic powder that solves readily in water and consist of a special carbohydrate composition.

AGENAMALT 20.222 is used for its good water solubility, neutral taste, and easy digestibility.

Main applications are:

• Aromas, essences: a carrier for spray-dried aromas
• Baby food: -slightly digestible carbohydrate
• Spice mixtures: -neutral carrier
• Clear dry soups: – Improvement of flowability
• Confectionery: -reduction of sweetness, reduction of crystallization tendency of sucrose solutions

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Up to now our starches were mainly used as a granular powder as absorbent, mattifying agent and feel enhancer. A completely new concept is to use starches as thickeners in surfactant systems like liquid shampoos and conditioners. Ideal thickeners are chemically modified starches with INCI (Sodium) Hydroxypropyl Starch Phosphate. They are produced from renewable raw materials but are neither Organic (“Bio”) nor are they suitable for COSMOS. Since shampoos & body washes are fully released into the sewage system it is, in our opinion, a definite advantage that they are completely biodegradable and food-compliant.

AGRANA developed 2 new starches also for SLS-free surfactant systems: AGENAJEL 20.383 is a cook-up starch. It has to be heated up (gelatinized) in an aqueous phase (water) for thickening effect – but it has a lower gelatinization temperature (~ 60°C) than native starches (~ 80°C). AGENAJEL 20.313 is a cold water swellable starch. It can be used in cold processed applications for thickening and is comparable to bench-mark STRUCTURE XL from Akzo Nobel which is also cold water swellable.

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• Reduces tackiness and greasiness.
• Achieves easy glide, pleasant skin feels and velvety appearance.
• Absorbs excess moisture and sebum without whitening.
• Softening / texturing agent
• Stabilized emulsions

Do you Dry-Shampoo? The global dry shampoo market is winning from many positive factors. With a thriving working-class community, globally, consumers are looking for hair products suitable for their hectic lifestyles. On-the-go beauty is a trending area that is growing by leaps and bounds.  Dry-shampoos additionally align with the eco-consumer and the waterless cleansing movement.

Check out this Dry Shampoo formula using AGENAFLO 9050

Want dual functionality? Formulate a coloured Dry Shampoo and add the benefit of a root concealer! AGRANA developed coloured starches based on physically activated rice starch D.S.A.7. Learn about coloured starches from AGRANA

Looking for more ideas and innovations for your next project? Check out our featured Grow Your Know: Anti-Blue Light: The Digital Dilemma!

INCI: Corn Starch Modified

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FORMULATE COLORED DRY SHAMPOOS AND ROOT CONCEALERS!

Dry shampoos continue to grow in the Personal Care space. Convenience and ease of use make them a primary consumer choice!

Colored dry hair shampoos and root concealers can be used for refreshing the hair with the additional benefits of providing hair texture, volume, reduce hair oiliness and cover up grey roots, or simply match the natural’s hair color at the roots.

AGRANA developed colored starches based on physically activated rice starch D.S.A.7. The colored starches can be easily combined with D.S.A.7 or lipophilic starch like AGENAFLO OS 9051 in order to combine cleansing effects with covering characteristics.

Learn more about Agrana’s solutions for Concealers and Dry Shampoos

• Black, brown, red, and yellow
• Iron Oxide Colored D.S.A.7 coated with Dimethicone
• The pigment will not separate from the D.S.A. 7
• Very small particle size ensures free flowing properties
• Addition of Cetrimonium Chloride provides improved conditioning and attraction to the hair.

Spray products with D.S.A. 7 Colored Starches:

The use of root cover-ups in spray form is very common as it enables the blending in of root regrowth on color-treated hair without leaving any residue.

Powder products with D.S.A. 7 Colored Starches:

They can be in either loose or pressed form and are applied either with a “shaker” or a brush.

Both the spray and powder formats utilize the range of starches available and can be used alone or as part of a combination of starches to achieve the perfect result.

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